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娴峰璧氶挶鑷獟浣撳钩鍙版湁鍝簺

鏈湡鍒嗕韩鐨勬槸娴峰璧氶挶鑷獟浣撳钩鍙版湁鍝簺锛熶簲澶ц嚜濯掍綋骞冲彴鍒嗘瀽甯屾湜瀵瑰ぇ瀹舵湁鎵€甯姪鐜板湪鑷獟浣撶殑鍙戝睍寰堜笉閿欙紝鏃犺鏄浗鍐呰繕鏄浗澶栵紝閮芥湁鐩稿綋澶氱殑鑷獟浣撳钩鍙帮紝鍥藉唴鐨勮嚜濯掍綋骞冲彴鎴戝氨涓嶅璇翠簡锛屼粖澶╀富瑕佷负澶у浠嬬粛涓€涓嬫捣澶栧彲浠ヨ禋閽辩殑鑷獟浣撳钩鍙般€?br/>

娴峰璧氶挶鑷獟浣撳钩鍙版湁鍝簺?

1.Facebook

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Facebook涔熸槸澶у鏁板叕鍙歌惀閿€鍜屽箍鍛婄殑棣栭€夊钩鍙帮紝鍥犱负Facebook鐨勬暟鎹お鍑嗙‘浜嗐€備紒涓氬彲浠ユ牴鎹洰鏍囧鎴风殑浣嶇疆銆佽亴涓氭弿杩般€佹悳绱㈢埍濂藉拰鍏朵粬鏈夐拡瀵规€х殑骞垮憡銆備笉杩嘑acebook纭疄鏈夊緢澶氬嵃搴︿汉銆侀潪娲蹭汉鍜屽反鍩烘柉鍧︿汉銆傛湁鏃跺€欐劅瑙夊氨鍍忓埡浼や簡鍗板害浜虹殑绐濓紝鎰熻鍒板閮芥槸鍗板害浜恒€?/p>

鐢ㄦ埛鑲栧儚锛氭湀娲昏穬鐢ㄦ埛锛?9.1浜?/p>

鐢ㄦ埛鎬у埆锛?6.5%鐢锋€э紝43.5%濂虫€с€?/p>

鐢ㄦ埛鍥藉(鏍规嵁鐢ㄦ埛鏁伴噺浠庡鍒板皯)锛氬嵃搴︺€佺編鍥姐€佸嵃搴﹀凹瑗夸簹銆佸反瑗裤€佸ⅷ瑗垮摜銆佽彶寰嬪绛夈€?/p>

2.Linkedin

涓栫晫涓婃渶澶х殑涓撲笟绀句氦缃戠珯閫傚悎鏍戠珛鍝佺墝褰㈣薄銆傚湪鍥藉锛孡inkedin涔熸槸鎵惧伐浣溿€佹嫑鑱樺拰鍚堜綔浼欎即鐨勬笭閬撱€侺inkedin鏄敤鎴锋敮閰嶆敹鍏ユ渶楂樼殑绀句氦濯掍綋骞冲彴锛?5%鐨凩inkedin鐢ㄦ埛骞存敹鍏?涓囩編鍏冧互涓娿€傚湪杩欓噷锛屾垜浠粡甯镐細鎵惧埌鏇撮珮璐ㄩ噺鐨勬綔鍦ㄥ鎴凤紝灏ゅ叾鏄湪涓€浜涜涓氥€備笌澶у鏁版搮闀緽2C骞垮憡鐨勭ぞ浜ゅ钩鍙颁笉鍚岋紝Linkedin鐗瑰埆閫傚悎B2B琛屼笟鐨勬帹骞裤€?/p>

鐢ㄦ埛鑲栧儚锛氭€荤敤鎴锋暟锛?.9浜?/p>

鐢ㄦ埛鎬у埆锛?6.6%鐢锋€э紝43.4%濂虫€?/p>

鐢ㄦ埛鍥藉(鎸夌敤鎴锋暟閲忎粠澶氬埌灏戞帓鍒?锛氱編鍥姐€佸嵃搴︺€佷腑鍥姐€佸反瑗裤€佽嫳鍥姐€佹硶鍥姐€佸姞鎷垮ぇ銆佸嵃灏笺€佸ⅷ瑗垮摜銆佹剰澶у埄绛夈€?/p>

鍥剧墖绫诲钩鍙?/p>

3.Instagram

Instagram鏄竴涓潪甯搁噸瑙嗚瑙夋晥鏋滅殑鍥剧墖鍜岃棰戝叡浜钩鍙帮紝灞炰簬Facebook鏃椾笅銆傚拰Facebook涓€鏍凤紝Instagram鎻愪緵鏈夐拡瀵规€х殑骞垮憡閫夋嫨锛屽府鍔╀紒涓氱敤鎴锋帴瑙︾壒瀹氱敤鎴枫€傛澶栵紝Ins鏄ぞ浜ゅ獟浣撲腑鍙椾紬鍙備笌鐜囨渶楂樼殑骞冲彴锛屾瘮Facebook楂?8%锛屾瘮Twitter楂?00%銆侷ns鐨勭敤鎴蜂富瑕佹槸13-30宀佺殑骞磋交浜恒€傚緢澶氫汉浼氬幓Ins鏌ョ湅鍏充簬绌跨潃鍜岀編瀹圭殑鏈€鏂拌秼鍔裤€?/p>

鐢ㄦ埛鑲栧儚:鏈堟椿璺冪敤鎴?13.93浜?/p>

鐢ㄦ埛鎬у埆:51.6%鐢锋€э紝48.4%濂虫€?/p>

鐢ㄦ埛鍥藉(鎸夌敤鎴锋暟閲忎粠澶氬埌灏戞帓鍒?:鍗板害銆佺編鍥姐€佸反瑗裤€佸嵃灏笺€佷縿缃楁柉銆佸湡鑰冲叾銆佹棩鏈€佸ⅷ瑗垮摜绛夈€傛€荤殑鏉ヨ锛屽寳缇庣殑娲昏穬鐢ㄦ埛鏈€澶氥€?/p>

4.Twitter

涓庡浗鍐呭井鍗氱被浼硷紝瀹冩槸涓€涓ぞ浜ゅ獟浣撳钩鍙帮紝鐢ㄤ簬浜ゆ祦鏂伴椈銆佸ū涔愩€佷綋鑲层€佹斂娌诲拰鍏朵粬瀹炴椂鏂伴椈銆俆iwtter涓婃渶澶氬彧鑳藉彂閫?40瀛楃殑鎺ㄦ枃銆傝繖涓€闄愬埗鍦ㄤ竴瀹氱▼搴︿笂鎻愰珮浜嗗钩鍙扮殑鍐呭璐ㄩ噺鍜岀畝娲佹€с€傜敺鎬х敤鎴峰お澶氫簡銆傚畠閫氬父鏄竴涓畼鏂圭殑濯掍綋骞冲彴銆?/p>

鐢ㄦ埛鑲栧儚锛氭€荤敤鎴凤細绾?.3浜?/p>

鐢ㄦ埛鎬у埆锛?0%鐢锋€э紝30%濂虫€?/p>

鐢ㄦ埛鍥藉(鎸夌敤鎴锋暟閲忎粠澶氬埌灏戞帓鍒?锛氱編鍥姐€佹棩鏈€佸嵃搴︺€佸反瑗裤€佽嫳鍥姐€佸嵃灏笺€佸湡鑰冲叾銆佹矙鐗归樋鎷変集銆佸ⅷ瑗垮摜銆佹嘲鍥界瓑銆?/p>

5.YouTube

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鐢ㄦ埛鑲栧儚:鏈堟椿璺冪敤鎴?20浜?/p>

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鐢ㄦ埛鍥藉鍦板尯(鎸夌敤鎴蜂汉鏁颁粠澶氬埌灏戞帓鍒?锛氱編鍥斤紝鍗板害锛屽反瑗匡紝鏃ユ湰锛屼縿缃楁柉锛屾嘲鍥斤紝闊╁浗锛岃タ鐝墮锛屾棩鏈紝鍔犳嬁澶х瓑銆?/p>

鎬讳箣锛岀洰鍓嶆捣澶栬禋閽辫嚜濯掍綋骞冲彴姣旇緝涓绘祦鐨勫氨鏄笂闈?绉嶃€傚悇浣嶄翰浠篃鍙互鑰冭檻鍒拌繖浜涘钩鍙颁腑鍘昏繘琛屽垱涓氾紝鐩稿浜庡浗鍐呯殑鑷獟浣撳钩鍙版潵璇达紝杩欏嚑涓钩鍙扮殑娴侀噺涔熷苟涓嶅皯銆?/p>

鎺ㄨ崘闃呰锛?br/>

涓汉鑷獟浣撹繍钀ヤ富瑕佸仛浠€涔?涓汉鑷獟浣撳仛鍝釜棰嗗煙瀹规槗鐏?

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鍋氳嚜濯掍綋涓嶆兂闇茶劯鎬庝箞鍔?鑷獟浣撲笉鎯抽湶鑴哥殑鍔炴硶

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